Items where Author is "Tzempelikos, Nektarios"

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Number of items: 19.

Journal Article

Tzempelikos, Nektarios (2022) Some Reflections on the State of Business-to-Business Marketing Research. Journal of Business-to-Business Marketing, 29 (2). pp. 119-130. ISSN 1547-0628

Tzempelikos, Nektarios (2021) Business-to-Business Marketing in the Light of the Evolution of the Business Environment. Journal of Business-to-Business Marketing, 28 (2). pp. 101-104. ISSN 1547-0628

Lautenschläger, Christian and Tzempelikos, Nektarios (2021) Innovation in Key Account Management: Identification of Research Trends and Knowledge Gaps. Journal of Business-to-Business Marketing, 28 (2). pp. 149-167. ISSN 1547-0628

Kooli, Kaouther, Tzempelikos, Nektarios and Hammouda, Mohamad Y. (2021) The influence of B to B firms use of multiple social media platforms on relationship sales performance: an institutional perspective. Journal of Business-to-Business Marketing, 28 (2). pp. 105-123. ISSN 1547-0628

Kapetanaki, Ariadne, Halliday, Sue and Tzempelikos, Nektarios (2021) Building relationships: Is this the answer to effective nutrition policy formulation? Journal of Consumer Affairs, 55 (3). pp. 1090-1110. ISSN 1745-6606

Tzempelikos, Nektarios, Kooli, Kaouther, Stone, Merlin, Aravopoulou, Eleni, Birn, Robin and Kosack, Emmanuel (2020) Distribution of Marketing Research Material to Universities: The Case of Archive of Market and Social Research (AMSR). Journal of Business-to-Business Marketing, 27 (2). pp. 187-202. ISSN 1547-0628

Tzempelikos, Nektarios (2020) Relationship value in business-to-business markets: a replication and extension of Ulaga and Eggert’s (2006) study. Journal of Business and Industrial Marketing, 35 (7). pp. 1273-1288. ISSN 0885-8624

Pereira, Giancarlo, Tzempelikos, Nektarios, Trento, Luiz, Trento, Carlos, Borchardt, Miriam and Viegas, Claudia (2019) Top managers’ role in key account management. Journal of Business and Industrial Marketing, 34 (5). pp. 977-993. ISSN 0885-8624

Tzempelikos, Nektarios, Kaouther, Kooli, Foroudi, Pantea and Mazahreh, Seif (2019) What drives B-to-B marketers in emerging countries to use social media sites? Journal of Business-to-Business Marketing, 26 (3-4). pp. 245-264. ISSN 1547-0628

Tzempelikos, Nektarios, Kooli, Kaouther and Lichtenthal, David (2019) Innovation in Business-to-Business Marketing. Journal of Business-to-Business Marketing, 26 (3-4). pp. 229-232. ISSN 1547-0628

Tzempelikos, Nektarios and Kooli, Kaouther (2018) Moderating effects of environmental uncertainty on behavioural intentions in business markets – A study across theoretical perspectives. Journal of Business and Industrial Marketing, 33 (7). pp. 1037-1051. ISSN 0885-8624

Lichtenthal, J. David, Tzempelikos, Nektarios and Tellefsen, Thomas (2018) Journal positioning meta-issues as evolving contexts: Organizational marketing at the crossroads. Industrial Marketing Management, 69. pp. 40-52. ISSN 0019-8501

Tzempelikos, Nektarios (2017) Shifting from bad practices to good practices in research: Review of Bad to Good—Achieving High Quality and Impact in Your Research edited by Arch G. Woodside (Emerald, 2016). Journal of Business-to-Business Marketing, 24 (1). pp. 75-78. ISSN 1547-0628

Tzempelikos, Nektarios and Gounaris, Spiros (2015) Linking key account management practices to performance outcomes. Industrial Marketing Management, 45. pp. 22-34. ISSN 0019-8501

Tzempelikos, Nektarios (2015) Top management commitment and involvement and their link to key account management effectiveness. Journal of Business & Industrial Marketing, 30 (1). pp. 32-44. ISSN 0885-8624

Gounaris, Spiros and Tzempelikos, Nektarios (2014) Relational key account management: Building key account management effectiveness through structural reformations and relationship management skills. Industrial Marketing Management, 43 (7). pp. 1110-1123. ISSN 0019-8501

Brennan, Ross, Tzempelikos, Nektarios and Wilson, Jonathan (2014) Improving relevance in B2B research: analysis and recommendations. Journal of Business & Industrial Marketing, 29 (7/8). pp. 601-609. ISSN 0885-8624

Gounaris, Spiros and Tzempelikos, Nektarios (2012) Conceptualization and measurement of Key Account Management Orientation. Journal of Business Market Management, 5 (3). pp. 173-194. ISSN 1864-0761

Conference or Workshop Item

Tzempelikos, Nektarios and Gounaris, Spiros (2017) A Conceptual and Empirical Examination of Key Account Management Orientation and its Implications – The Role of Trust. In: 2011 World Marketing Congress, Reims, France.

This list was generated on Mon Mar 27 02:51:24 2023 BST.