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International Entrepreneurship

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posted on 2023-07-26, 14:24 authored by Antonella Zucchella, Birgit Hagen, Manuel Serapio
Rich in examples from the real world, International Entrepreneurship illustrates how theory and practice go hand in hand. Specially designed for courses and tutors of International Entrepreneurship, this essential text discusses the opportunities and challenges facing internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different perspectives of social, cross-cultural and comparative entrepreneurship, as well as including analysis of the relationship to marketing and finance.

History

Refereed

  • Yes

Number of pages

200

Publisher

Edward Elgar

Place of publication

Cheltenham, UK

ISBN

9781785365447

Language

  • other

Legacy posted date

2018-07-17

Legacy Faculty/School/Department

ARCHIVED Lord Ashcroft International Business School (until September 2018)

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