Keyes_et_al_2018.pdf (1.58 MB)
The Priming Function of In-car Audio Instruction
journal contribution
posted on 2023-08-30, 15:11 authored by Helen Keyes, Antony Whitmore, Stanislava Naneva, Daragh T. McDermottStudies to date have focused on the priming power of visual road signs, but not the priming potential of audio road scene instruction. Here, the relative priming power of visual, audio and multisensory road scene instructions were assessed. In a lab-based study, participants responded to target road scene turns following visual, audio or multisensory road turn primes which were congruent or incongruent to the primes in direction, or control primes. All types of instruction (visual, audio, multisensory) were successful in priming responses to a road scene. Responses to multisensory-primed targets (both audio and visual) were faster than responses to either audio or visual primes alone. Incongruent audio primes did not affect performance negatively in the manner of incongruent visual or multisensory primes. Results suggest that audio instructions have the potential to prime drivers to respond quickly and safely to their road environment. Peak performance will be observed if audio and visual road instruction primes can be timed to co-occur.
History
Refereed
- Yes
Volume
72Issue number
3Page range
643-650Publication title
Quarterly Journal of Experimental PsychologyISSN
1747-0226External DOI
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SAGEFile version
- Accepted version
Language
- eng
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Legacy posted date
2018-03-09Legacy creation date
2018-03-09Legacy Faculty/School/Department
ARCHIVED Faculty of Science & Technology (until September 2018)Usage metrics
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