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International Business. 3rd ed

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posted on 2023-07-26, 12:44 authored by Stuart Wall, Sonal Minocha, Bronwen A. Rees
Provides a clear and concise introduction to the environment and functions of international business. It explains in straightforward language the economic and financial underpinnings of international trade, the more subtle organisational and cultural issues, and the managerial challenges which face organisations of all types and sizes. In particular, it provides up-to-the-minute coverage of recent global events – the economic downturn and uncertainty in financial markets. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications. It is especially suitable for non-specialist students of business.

History

Refereed

  • Yes

Number of pages

448

Publisher

Pearson Education

Place of publication

Harlow, UK

ISBN

9780273723721

Language

  • other

Legacy posted date

2011-06-16

Legacy Faculty/School/Department

ARCHIVED Lord Ashcroft International Business School (until September 2018)

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