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Social media for physiotherapy clinics: considerations in creating a Facebook page

journal contribution
posted on 2023-07-26, 13:02 authored by Osman H. Ahmed, Leica S. Claydon, Daniel C. Ribeiro, Ashokan Arumugam, Chris Higgs, David G. Baxter
Social media websites play a prominent role in modern society, and the most popular of these websites is Facebook. Increasingly, physiotherapy clinics have begun to utilize Facebook in order to create pages to publicize their services. There are many factors to consider in the planning, implementing, and maintenance of Facebook pages for physiotherapy clinics, including ethical and privacy issues. The primary purpose of creating a page must be clearly defined, with dedicated clinicians given adequate time to manage the page. This technical article discusses these factors and summarizes the experiences at the University of Otago, New Zealand, in creating a Facebook page for the physiotherapy clinic and provides suggestions for physiotherapy clinicians in operating a Facebook page.

History

Refereed

  • Yes

Volume

18

Issue number

1

Page range

43-48

Publication title

Physical Therapy Reviews

ISSN

1743-288X

Publisher

Taylor & Francis

Language

  • other

Legacy posted date

2013-05-20

Legacy Faculty/School/Department

ARCHIVED Faculty of Health, Social Care & Education (until September 2018)

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