Comparative study of Electrolux's marketing strategies in Hungary and Britain

Illes, Katalin (1999) Comparative study of Electrolux's marketing strategies in Hungary and Britain. In: UNSPECIFIED UNSPECIFIED. ISBN 2869116721

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Item Type: Book Chapter
Additional Information: Citation: Illes, K., 1998. Comparative study of Electrolux's marketing strategies in Hungary and Britain. In: Contemporary developments in marketing. Paris: Editions ESKA, pp.247-260..
Faculty: Lord Ashcroft International Business School
Depositing User: Mr I Walker
Date Deposited: 16 Jun 2011 08:09
Last Modified: 07 Jul 2016 12:49
URI: http://arro.anglia.ac.uk/id/eprint/133353

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